Viagogo apologises after England football tickets listed

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Resale platform Viagogo has apologised after tickets for a match between England and Iceland were advertised, despite the resale of football tickets without permission being illegal in the UK. 

According to a report from the Guardian, Viagogo was advertising roughly 100 seats for the June 7 friendly at Wembley Stadium.

The report added that tickets seemed to be listed by ‘traders’, which defines anyone that sells more than 100 tickets a year through the resale site. One trader advertised more than 70 tickets in batches of up to 12, with some tickets priced at £400 (€468/$508).

England is set to play two warm-up games ahead of UEFA Euro 2024, which begins on June 14. The side will also face Bosnia-Herzegovina on June 3 at Newcastle’s St James’ Park.

After Viagogo was approached by the Guardian, the tickets were removed from the platform.

Viagogo has said that anyone who purchased a ticket for the friendly will be provided with a refund and a 100% voucher.

“A human error led to this event listing being mistakenly created and it was removed as soon as we were made aware,” said a Viagogo spokesperson.

“We extend our sincere apologies to those fans who bought tickets, and we are in the process of providing them with a full refund as well as a 100% voucher. Unauthorised listings are strictly prohibited on our marketplace and we’ve reviewed our processes to ensure it doesn’t happen again.”

Last week, the online ticket marketplace committed to a number of changes requested by the European Commission, its Consumer Protection Cooperation (CPC) Network and the consumer authorities of European Member States.

Following exchanges with the Commission, Viagogo agreed to implement a series of changes to the versions of its website that are directed to EU/EEA consumers by the end of August this year.

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