AXS announces collaboration to improve accessible ticketing

Featured Image: K HOWARD on Unsplash

Ticketing platform AXS has collaborated with Nimbus Disability, a social enterprise company run by disabled people to help improve accessibility.

The Access Registration Scheme – powered by the Access Card, has launched first at The O2 (pictured) in London, before being implemented across all of AXS’ venues, events and festival partners. 

AXS has committed to improving the process of purchasing accessible tickets, recognising some of the obstacles faced. 

Guests purchasing accessible tickets online via AXS, The O2 and O2 Priority will need to enter their Nimbus Access Card ID, which includes details of their exact accessibility requirements from wheelchair access to an essential companion. The new system will offer customers a more tailored service, providing ticket locations and further access facilities that most accurately meet their requirements. 

“At AXS, we are always looking for ways to make the ticketing process even more effective and want it to be as tailored as possible to the needs of our customers. In Nimbus we have a company that will work with us to do just that for disabled people and we are very excited to see this new process launch at The O2,” commented Chris Lipscomb, managing director of AXS UK.

Sam Oldham, The O2 venue director, added: “Nimbus has an incredible track record and we are very proud to be working with such a trusted organisation. By bringing in the Nimbus & the Access Card Scheme, it will mean that guests who need accessible tickets can get their requirements met even more efficiently, ensuring their journey continues to be as smooth as possible.”

The O2’s Contact Centre will continue to accept calls from guests that are not yet signed up for the Nimbus Access Card Scheme, or who need additional support to purchase seats. Guests will also be prompted by the AXS and The O2 websites to sign up for the Access Registration Scheme. 

“We’re thrilled to expand online booking options for our several hundred thousand Access Card holders. Moving to a self-serve online booking experience for disabled people is a game changer – to not have to sit in phone queues or wait for registration forms to be processed really opens up true equality of access for disabled customers,” said Martin Austin MBE, managing director of Nimbus and the creator of the Access Card. 

“We’re also dedicated to making sure that those without an Access Card are able to utilise the same system at no cost by operating a free AXS Access Registration Scheme.”

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