Border-Gavaskar Trophy series results in record ticket sale surge

Featured Image: Hugh Macdonald/CC BY 2.0

The Border-Gavaskar Trophy, an international Test cricket series played between India and Australia, has seen a record-breaking six time increase in Indian ticket sales compared to last season’s edition.

This season’s five-match series will be played across Australia and will see the first Test run from November 22 to 26 before three Tests take place in December. The final one is then scheduled for January 3 to 7 2025.

The penultimate Test begins on December 26 and concludes four days later on the 30th. The Boxing Day Test has seen a tenfold increase in ticket sales to Indian buyers compared to in 2018-19 at the same time.

“The excitement surrounding the fierce rivalry between India and Australia has led to a record-breaking six times increase in the number of tickets bought by fans in India compared to last season,” read a Cricket Australia statement.

The Tests are set to take place in Perth’s Optus Stadium, the Adelaide Oval, The Gabba in Brisbane, Melbourne Cricket Ground, and Sydney Cricket Ground.

Cricket Australia is planning on giving visiting supporters a warm welcome by setting up Indian Fan Zones for the first time.

Demand for hospitality and premium experience packages is said to be high from corporate groups travelling from India.

“We are thrilled to see so many Indian fans planning to travel to Australia for the NRMA Insurance Border-Gavaskar Trophy series,” said Cricket Australia general manager of events and operations Joel Morrison.

“They can expect a very warm welcome here. We are committed to providing an enjoyable and memorable experience for everyone attending, and we’re confident this series will be remembered for many years to come.”

The Trophy has been awarded since the 1996-97 campaign with India winning 10 times to Australia’s five, while one series has resulted in a draw.