The venue, now known as the Coca-Cola Amphitheater, will be located on the city’s Northside area with a capacity of more than 9,000 and is scheduled to host over 20 shows for the 2025 concert season.
“We’re proud to support a venue that celebrates our community through the universal language of music,” said Mike Suco, Coca-Cola United president and chief executive.
“Coca-Cola has always been about bringing people together and creating moments of happiness. We see the Coca-Cola Amphitheater as the perfect space to continue that tradition.”
The venue’s establishment is a joint effort between the Birmingham Jefferson Convention Complex, the City of Birmingham, Jefferson County, and Live Nation.
“The demand for live music is reaching unprecedented heights, and the Coca-Cola Amphitheater will be the backdrop for unforgettable moments and lifelong memories for fans,” said Rob Scolaro, Live Nation’s senior vice-president and head of venue sales.
“Together with Coca-Cola Bottling Company United, we’re proud to bring Birmingham a new venue that captures the spirit of the city’s Northside, celebrates its thriving music scene, and strengthens its place on the national entertainment map. This amphitheater isn’t just a stage—it’s a space where fans and artists will share experiences that last a lifetime, driving Birmingham’s cultural legacy forward.”