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Live Nation Entertainment has acquired a majority stake in Timeline, a talent management firm representing more than 25 influencers and creators.
According to a report from Variety, Timeline will utilise Live Nation’s resources to expand its own ventures in branding services, touring opportunities and tour production.
The Los Angeles-based company represents the likes of Jamie Lynn Spears, Anastasia Karanikolaou, Madeleine White, Chantel Jeffries, The Mian Twins, Carter Gregory and more.
Talent manager Larry Rudolph will serve as a strategic partner to Timeline through his affiliation with Live Nation. Timeline Management founder and chief executive Alexis Fisher will continue to help her roster of talent secure deals with brands. Fisher has previously brokered deals with the likes of Revolve, Ciroc and Pretty Little Thing.
“Alexis has been at the forefront of influencer talent management,” said Matthew Hansen, chief strategy officer at Live Nation Entertainment, as per the Variety article. “The collaboration with Timeline will enable Live Nation to further expand into this emerging field, and we see Alexis’ integrated approach of combining influencer management, branding and touring as the next logical step for growth in the creator economy.”
Fisher added: “This strategic partnership with Live Nation represents a defining moment for both Timeline and the broader creator economy. This collaboration not only underscores our dedication to supporting and representing elite talent within the Timeline Management ecosystem but also drives innovation through the introduction of services such as tour production and brand consulting.
“Together, we are equipping talent with the essential tools to excel in the ever-evolving entertainment industry.”
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