AXS has launched its new biometric authentication feature for its mobile app in what it claims to be a ticketing industry first.
The feature aims to provide users with a secure way to access accounts and tickets while also reducing fraud.
“We are thrilled to introduce biometric authentication to our mobile app,” said chief product officer at AXS Justin Burleigh.
“This feature not only enhances security for our users but also streamlines the ticketing process, allowing fans to focus on enjoying their live event journey.”
With on-device biometric authentication, users can log in to their accounts and access their tickets using their fingerprint or facial recognition.
In addition to improved security and convenience, on device biometric authentication also aims to offer other benefits including improved account recovery and increased peace of mind.
“Improved account recovery: If a user forgets their password, they can easily recover their account using their biometric information,” read an AXS statement.
“Increased peace of mind: Knowing that their accounts are protected by the latest security technology, AXS users can enjoy their events without friction.”
AXS is the ticketing partner for the Los Angeles 2028 Olympic and Paralympic Games and also serves Coachella Music and Arts Festival, Red Rocks Amphitheatre, The O2 and more.
Share this