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Why Super Bowl tickets tumbled following Las Vegas high

Featured Images: Casey Murphy on Unsplash and Grant Thomas on Unsplash

Featured Images: Casey Murphy on Unsplash and Grant Thomas on Unsplash

Super Bowl tickets were available for the lowest prices in years thanks to the showpiece event’s location and Kansas City Chiefs fan fatigue.

While the Chiefs were well beaten by the Philadelphia Eagles in Sunday’s season finale, the team making a third Super Bowl in a row proved a drag on demand. Ticketing sellers also believe the game being played in New Orleans was less appealing for sports fans, particularly compared to last year’s game in Las Vegas. Caesars Superdome’s 76,000 capacity – 15,000 more than last year’s at Allegiant Stadium – was another factor.

StubHub’s Adam Budelli told the Associated Press there was greater demand from Eagles fans as the Chiefs were playing in their fifth Super Bowl in six years.

“[Chiefs fans] have seen their team win,” said Budelli. “It’s hard to justify spending $10,000, year after year, if you’ve already seen it.”

Las Vegas’ unique appeal

In the hours before the game, aggregator TickPick said the average ticket price was $4,708. The cheapest available ticket was $2,188, or $2,955 with fees.

This compared to a StubHub average of $12,128 ahead of the 2024 game in Las Vegas. The 2022 and Covid-impacted 2021 games in California and Florida respectively also topped $10,000. The Arizona game in 2023 had an average price of $8,907, while the 2020 finale in Florida was $6,569.

“Pricing has come down pretty drastically, but I think there’s still a lot of demand in general,” Brett Goldberg, co-chief executive of TickPick, told USA Today Sports.

“Vegas was this anomaly. They just brought a different energy. It was the first time it was ever there. The destination itself was really appealing.”

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