Motorsport Tickets is a specialist online motorsport experience company embarking on an exciting journey to reach out to international customers and create our own unique travel experiences. An opportunity has arisen for a Digital Content Manager to join our marketing team based in London. The successful applicant will join a growing team and business function. A specialist, hands-on role, with exposure across the whole marketing mix and well suited to an ambitious self-starter eager to learn within a fast-paced ecommerce environment.

Key Responsibilities:

Working as a key member of the marketing and event teams you’ll

  • Own and support the implementation of our content marketing strategies across information delivery, audience and associated context
  • Undertake market research on new approaches and strategies to help shape brand tone and voice
  • Work with other network-wide stakeholders to nurture content solutions
  • Lead ideation, concept creation and roll-out of content types required types of digital content and tailor to suit all/various platforms and channels, to meet associated business needs
  • Tailor content to suit the respective consumer journey phasing
  • Manage and develop a blog strategy, and associated impact to drive sales leads and SEO improvements
  • Creation of in-house dashboard, reporting and associated learnings
  • Support the understanding of Motorsport Tickets customer base, helping to shape segmentation model
  • Assisting with all associated promotional activities, internal group-wide team and external agencies as required
  • Collaborate with marketing teammates to maintain a consistent brand voice and message across all content
  • Stay up to date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying
  • Monitor market intelligence and keep track on competitor movement and market situation

The Ideal Candidate

We have a friendly and relaxed working environment so personality is important. However, this must be matched with the creativity, skills and attitude to perform to the very highest of standards.

  • Digital Marketing Degree educated
  • 3-5 years’+ experience in a fast-paced ecommerce environment within travel or live event sectors
  • Outstanding writing skills
  • A proven track record of delivering successful content drive campaigns across news, blog and social channels
  • Travel agency and event team experience
  • Data-driven, a commercial mindset with good relationship skills and powers of persuasion
  • Good use of Google Analytics
  • Good ability to think on their feet and solve problems
  • Exposure to development and hands-on implementation of digital marketing campaigns
  • In-depth knowledge of producing content for the web specifically, as well as channel-specific knowledge (blog, Facebook, Twitter, etc.)
  • Strong organisational, project skills with excellent team-working skills
  • Demonstrable experience of managing a diverse workload and working under pressure