Everton Archives - TheTicketingBusiness News

2021 year in review – November

Posted by Genevieve Lewis
on 23rd December 2021

The Astroworld tragedy overshadowed everything else in a dark month for the industry. Ten concert-goers died, with the victims ranging in age from nine to 27 years old, and 300 were injured in a catas...

Tags: Astroworld, Everton, Live Nation, NFTs, Oak View Group

Curtains drop on West End shows due to Omicron variant

Posted by Genevieve Lewis
on 21st December 2021

London’s West End is continuing to be affected by the spread of the Omicron variant, after almost half of the capital’s major theatres had to cancel performances because of Covid infections. Of...

Tags: Everton, Leicester City, London, National Theatre, Premier League, SOLT, Theatre, West End

Everton not ready to scrap ticketing cards

Posted by Genevieve Lewis
on 4th November 2021

English Premier League football club Everton is not ready to dispense with established ticketing methods despite the broader shift towards mobile access across the industry. Georgia Bekyra, ...

Tags: Everton, Football, Goodison Park, mobile ticketing, Premier League, SecuTix, Technology, Ticketing

People on the move: AEG Global Partnerships, London Theatre Direct and more…

Posted by Genevieve Lewis
on 27th October 2021

We round up the latest movements from the ticketing sector and associated industries… AEG Global Partnerships, which is a division of sports and entertainment group AEG, has appointed Lar...

Tags: AEG, AEG Global, AEG Presents, Everton, London Theatre Direct, People, SeatGeek

Everton ends StubHub partnership and debuts face value resale platform

Posted by TheTicketingBusiness
on 23rd July 2021

Premier League club Everton has created a face value resale service after the expiration of its controversial association with StubHub. The new service, developed with ticket partner SecuTix, is o...

Tags: Everton, Resale, StubHub

Everton unveils depth of season ticket waiting list

Posted by TheTicketingBusiness
on 25th February 2021

Everton revealed it has more than 17,000 fans on its season ticket waiting list as the Premier League club made its case for a move to Bramley-Moore Dock. Following a special planning committee me...

Tags: Bramley Moore Dock, Everton, Season Tickets

Everton launches loyalty programme with SecuTix, Rewards4

Posted by TheTicketingBusiness
on 21st November 2019

Everton and its ticketing and engagement partner SecuTix have teamed up with Rewards4Football to launch a new rewards and loyalty programme for supporters. Everton, in partnership with Rewards4 and...

Tags: Everton, Premier League, Rewards4, Rewards4Football, SecuTix

StubHub responds to Everton fans’ anger over prices

Posted by TheTicketingBusiness
on 4th March 2019

StubHub has responded to backlash from Everton supporters about the inflated ticket prices listed on its site. The eBay-owned secondary market, which is the Premier League club's official resale pa...

Tags: Everton, Premier League, prices, Resale, StubHub

Everton fans fuming over FA Cup tix shambles

Posted by TheTicketingBusiness
on 7th January 2019

Hundreds of Everton season ticket holders missed the first half of the Premier League club’s FA Cup match on Saturday after their tickets were rejected at the gate. Dubbed a “shambles” by m...

Tags: Everton, FA Cup, Goodison Park, Technology

SecuTix has linked up with Everton as its new ticketing and engagement partner, the company’s first Premier League deal. The SaaS ticketing and audience management provider will handle all ticketing and hospitality sales for league and cup games at Everton’s 39,000-seater stadium, Goodison Park. The partnership marks a move to simplify the purchasing process and enhance the experience for fans through the introduction of new technologies and integration with third party providers. Matt Kendall, head of ticketing at Everton, said: “SecuTix have a clearly defined roadmap to help us get to where we want to go, which is to make the purchasing journey as seamless as possible for fans. They have proven to us a genuine desire to future-proof our systems, thinking long-term about where technologies are heading and how we can use them. As part of the partnership, the use of Apple Wallet has been made available for the first time to Everton fans. In addition, 3D seat mapping technology has been implemented to give fans the chance to experience the seat view before purchasing tickets online. This has been introduced by integrating PACIFA technology with the SecuTix platform. Kendall added: “It’s refreshing to work with a ticketing system that can integrate with our existing platforms such as our website and CRM. But what really makes a difference is the flexibility of SecuTix to link with new providers who can improve our fan experience. “For example, we have now enhanced our third-party Finance facility to allow Season Ticket holders to digitally sign their credit agreements, as well as offering the ability for fans to pay for their season tickets over two or three months. With more functionality to be released in due course, I’m confident that the switch to SecuTix will allow Everton to really raise the bar for ticketing in the Premier League.” Everton, which sells more than 400,000 tickets annually, is currently in the planning process for building a new stadium on the Bramley Moore Dock site in Liverpool. Everton had initially projected that the stadium would set the club back in excess of £300m (€337.3m/$406.9m) but the final costs are now expected to be much higher. David Hornby, SecuTix UK Managing Director, said: “We’re proud to be working with a club that is renowned for its brilliant fan engagement and progressive ticketing policies. We are very aligned in our approach of putting the fan first and we will work closely with the Club to use our agile technology to create a single customer view and introduce some firsts to the English football ticketing sector.” Everton has played at Goodison Park since 1892, with the new stadium expected to be open in time for the 2022-23 season.

SecuTix nets Everton partnership

Posted by TheTicketingBusiness
on 19th March 2018

SecuTix has signed its first Premier League deal after becoming Everton’s new ticketing and engagement partner. The SaaS ticketing and audience management provider will handle all ticketing and h...

Tags: Audience Engagement, Bramley Moore Dock, engagement, Everton, Fan Engagement, Premier League, SaaS, SecuTix, Technology

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