All posts belonging to the Marketing tag can be found in the list below.
Pandora’s event discovery and marketing platform has passed a billion impressions. The Artist Marketing Platform (AMP) allows artists to collect data on their audience to assist the decision-maki...
Tags: AMP, Artist Audio Messages, Event Discovery, Marketing, Music, Pandora, Streaming, WesterngrenPatron Technology, a technology solutions provider for arts and culture, has announced a majority investment by Providence Strategic Growth (PSG). New York City-based Patron provides customers with...
Tags: Arts, Box Office Ticketing, CRM, Fundraising, Investment, Marketing, New York, Patron, Providence Strategic Growth, PSG, TechnologyLive Nation Merchandise has announced a co-branding agreement with Randy’s World Famous Donuts and Odd Future, the hip hop collective with its iconic donut logo. Odd Future and Randy’s, one of ...
Tags: Live Nation, Marketing, MerchandiseLeading college sports marketer Learfield has acquired Paciolan, Spectra’s ticketing and marketing division, as it seeks to broaden its offering to major schools in North America. Learfield also ...
Tags: college sports, Learfield, Marketing, Paciolan, SpectraGlobal ticketing operators can learn from Chinese operators’ use of customer data, according to Wepiao, a major movie tickets platform. Luke Xiang, vice president of owner Beijing Weying Technolo...
Tags: China, customer data, Data, Marketing, Mobile, Social Media, WepiaoThe Shubert Organization, which owns and operates seventeen Broadway theatres and six off-Broadway venues, is improving decision making by fostering a true data-driven culture There are a few diffe...
Tags: Broadway, Data, Marketing, ShubertGreen 4 has announced a partnership with Ascot Racecourse on its 'Customer First' project. A CRM market leader within the sport and leisure industry, Green 4 has developed a pioneering fan loyalty ...
Tags: Ascot, CRM, Green 4, horseracing, MarketingFans of Premier League club Everton can get a special gift when they buy tickets for this year’s Open Championship. Evertonians purchasing a ticket to The Open before midnight on Tuesday, Februar...
Tags: Everton, gift, Golf, Marketing, OpenCTS Eventim has recruited former Live Nation Europe president Simon Lewis to lead its new marketing partnerships and sponsorship division. The new unit, which will serve the company across Europe, ...
Tags: Appointment, CTS Eventim, Eventim, Germany, Marketing, Simon Lewis
