Data & Insights Manager

Job description

Business unit:                                      Ticketing & Sales Department

 

Responsible to:                                   Head of Ticketing

 

Responsible for:                                  N/A

 

Key internal contacts:                       Ticketing Systems Managers
Marketing Managers
Groups & Education Sales Manager
Access Manager & Education Coordinator

 

Key external contacts:                      N/A

 

About Nimax Theatres

 

Owned by Nica Burns and Max Weitzenhoffer, Nimax Theatres is an entrepreneurial and innovative organisation that owns and operates six theatres in the heart of London’s West End – the Apollo, Duchess, Garrick, Lyric, Palace, and Vaudeville. Additionally, Nica Burns has built an exciting new flexible theatre located at the top of Charing Cross Road, @sohoplace, which has recently opened and has a close operational relationship with Nimax Theatres.

 

Our theatres currently have a combined capacity of 5,600 seats and, in addition to hosting some of the UK’s most critically acclaimed and successful plays and musicals, present a busy and varied programme of comedy, concerts and children’s theatre.

 

We are a unique, diverse, loyal team founded on respect.  We are here to put on great shows that people want to come and see, and deliver a fantastic experience in beautiful buildings.

 

About the role

The Data & Insights Manager is a new role within Nimax’s Ticketing & Sales department, and will work closely with the Head of Ticketing to analyse Nimax’s audience and ticket sales data, maintain Nimax customer databases, understand and present sales patterns and trends, and forecast ahead.

 

This is a part time role at either two or three days a week, dependent on the successful applicant.

 

Key duties and responsibilities

 

• Develop Nimax’s strategic use of data intelligence and insight to reach audiences and ticket bookers.
• Develop and maintain contact databases and data dashboard and reports across the Nimax Ticketing & Sales team both within and outside of our ticketing platform in a secure manner.
• Develop informed customer segmentation to better understand our audiences and empower effective communication strategies.
• Research and gather data effectively in an ethical and factual manner, adhering to the General Data Protection Regulation and the Data Protection Act 2018.
• Manage the effective collection, analysis and use of market intelligence, audience research and sales data to inform and track ticket revenue and engagement goals.
• Work collaboratively within the Ticketing & Sales team and wider Nimax departments to effectively facilitate data driven decisions.
• Provide clear, concise and outcome-driven data reports as required.
• Work with the Head of Ticketing to identify sales and customer service targets, monitoring the development and outcomes.
• Carry out additional administrative data duties within the Ticketing & Sales team as directed by the Head of Ticketing.

 

This job description is not an exhaustive document but is a reflection of the current position and details may be changed from time to time. The post-holder will be required to carry out any other duties as may be reasonably requested consistent with their job title and status. The duties contained within this Job Description must be performed at all times within the Company’s stated guidelines and operational policies.

 

 

Person specification

Essential

• Proven experience in a similar or related role
• Excellent analytical skills, with a mind for identifying and investigating patterns
• Excellent organisational, communication and administrative skills
• Excellent time and project management skills, and working to deadlines successfully.
• Attention to detail and results-focused
• Effective interpersonal skills with a practical and supportive approach to problem solving
• Experience/understanding of ticketing systems, partner agencies and CRM marketing databases
• Experience/understanding of audience development strategies, data segmentation and analysis techniques

 

Desirable

• Knowledge/use of NLiven or similar Ticketing Software
• Knowledge/use of CRM systems
• Knowledge/use of other data analysis platforms and/or coding

Please submit a CV and covering letter outlining your suitability for the role.

Closing date: Sunday 3rd December 2023 at 11:59pm

Interviews will be held week commencing 11th December 2023

Nimax Theatres Limited is an equal opportunities employer. We value diversity and are committed to creating an inclusive environment for employees, job applicants and customers alike. We actively encourage job applications from all backgrounds.

We reserve the right to close the application process early if we receive a very high number of applicants so interested candidates should please apply asap. If you have not heard from us within 14 days of the deadline please assume you have not been successful on this occasion.