Head of Marketing

Overview:

Job title: Head of Marketing

Job type: Full time | Salaried (monthly)

Location: Charing Cross Road, London, WC2H 0HF

Line manager: Managing Director

Salary level: Subject to skills, experience and behaviours (refer below)

Working hours: 40 hours per week | Typically Monday – Friday 09:00 – 18:00

Holidays: 25 per annum + public holidays

 

About EVENTIM:

Operating in 23 countries, we are Europe’s largest ticketing and live entertainment company. Through our technology and award-winning services, we provide unforgettable experiences to over 250 million people a year and operate some of the largest venues and festivals across Europe.

Based in the heart of London’s West End, eventim.co.uk was launched in 2009 to provide the UK market with a safe and secure online booking service for a wide range of live events including concerts, theatre, attractions and sport.

Today, thanks to our robust ticketing platforms, EVENTIM is considered one of the go-to ticketing websites and ticketing technology providers operating in the marketplace.

About the role:

EVENTIM UK works with some of the biggest events, venues, and artists in the world. Through our innovative and multi-channel marketing campaigns we seek to demonstrate the added value that EVENTIM can bring to an event and attract more clients each year.

As our Head of Marketing, you will be an advocate for the contribution that we make and lead our marketing department to execute on the promise of our ideas. Throughout your role you will permanently review our marketing strategy and take a data led approach to identify opportunities for improvement whilst also maximizing the best possible results from the resources available.

Responsibilities include, but are not limited to:

• Leading and managing the marketing department
• Working with our colleagues across EVENTIM territories to keep abreast of new products and initiatives
• Drive best practice in the UK. You will become THE subject matter expert on our marketing solutions
• Acting as our client facing leader in all aspects of our marketing proposition; to include creating and retaining excellent relationships across our client base
• Develop a weekly marketing planner that ensures a balance between the wishes of our customers and the needs of our clients, always with an eye on how best we can achieve the most effective results from our campaigns for the appropriate spend
• Preparing and presenting B2B marketing collateral which demonstrate the benefits of working with us versus our competitors
• Devise marketing plans for events and clients that make full use of our marketing solutions, as well as any additional opportunities provided by our media partners
• Produce post event reporting and insights to demonstrate the value of our campaigns
• Act as brand ambassador for EVENTIM; whilst developing a strong personal brand within our industry by regularly attending live events, conferences and networking events

Skills and experiences: 

Essential

• Proven experience in a senior marketing role within the ticketing or live entertainment industry
• Client facing experience up to C-suite
• A track record that has combined imagination with results
• Demonstrable experience in all aspects of digital marketing
• The ability to let the data lead you and be open to the answers that the data provide
• Strong understanding of GDPR and data privacy
• Strong organisational and project management skills; with the ability to prioritise time sensitive tasks
• Excellent analytical skills with experience in Excel, PowerPoint and Google Analytics
• Exceptional interpersonal and relationship-building abilities
• Excellent written and verbal communication skills to effectively present information to a wide range of audiences

Behaviours:

The following attributes determine how the role will be carried out and are required to be a success:

• A natural leader with a positive outlook
• A highly motivated, and conscientious, individual with the ability to work well under pressure, to make key decisions and to motivate your team
• A quick learner with enthusiasm, and excitement, for a fast paced, constantly evolving, environment who wants to challenge the status quo
• A rigorous approach to work and an eye for detail
• Ability to prioritise clients and workload, dependent on urgency and client demands
• Ability to define problems, collect data, establish facts and draw valid conclusions
• Ability to act and learn through their own initiative and execute objectives without day-to-day supervision
• Ability to use self-initiative as well as work within a team
• Adaptability to move within an ever-changing commercial environment
• Pro-active approach: must have the drive to succeed and deliver results
• Pro-active nature; a flexible approach to hours of work and location of duties

Benefits:

For further information on the benefits that EVENTIM provides to our employees, please visit www.eventimb2b.co.uk.

COVID-19:

Due to the COVID-19 pandemic, EVENTIM is currently operating a policy of hybrid work patterns.  Location (above) will be based upon UK government advice at the time of appointment.

How to apply:

If your skills and experiences match that of this job description, please submit your current CV including full employment history, educational information and relevant experiences,  by clicking on the link provided. The deadline for submissions is Wednesday 8th June.

Please note due to a high volume of applications for our roles, we reserve the right to close all vacancies earlier than the advertised date without notice.  To avoid disappointment please apply as soon as possible.  Due to the high volume of applicants we cannot guarantee all applicants will receive a response.

All roles at EVENTIM are subject to full background screening. Furthermore, we require proof of all professional qualifications applicable to this role.

Equal Opportunities:

EVENTIM is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.