Senior Product Manager – Marketing Products

Location: London, UK

Division: Enterprise Products & Services

Line Manager: Sr. Director Enterprise Product – Marketing

Contract Terms: Full-Time, Permanent

THE TEAM

Ticketmaster’s Client Marketing team leverages the largest database of live event fans in the world to deliver outstanding performance and return for clients through proprietary marketing products and services.

THE JOB

Lead Ticketmaster’s effort to build a suite of products for live event marketers that drive incremental ticket sales by improving the effectiveness and efficiency of marketing activity. Create and evangelize the product’s vision, build the roadmap and partner with client services, user experience and engineering teams to deliver products that garner broad adoption by live entertainment clients globally.

WHAT YOU WILL BE DOING

• Lead the effort to build marketing products – ranging from audience creation to campaign activation to reporting – within Ticketmaster’s Enterprise B2B platform.
• Contribute to a global product initiative to deliver tools that measurably improve the success of venue, promoter, festival and team marketers across all live entertainment verticals.
• Evangelize your product’s vision and roadmap with go to market partners across the company
• Develop and manage product roadmaps, and actively participate in planning activities such as sprint and quarterly planning.
• Manage feature development and product rollout including development of specs and acceptance criteria for user stories.
• Collaborate with stakeholders across the company to prioritize initiatives based on business impact and time to market.
• Partner with in-house teams including engineering, data services, marketing measurement, digital media and analytics to agree on requirements, roadmap and execution plans.
• Inspire a talented group of engineers by simplifying problems and writing clear, detailed requirements in a language they understand.
• Develop and track metrics for success, ensuring the team is clear on their objectives every step of the way.
• Ship stable products and scale them with a focus on quality.
• Our job descriptions evolve with our business needs and priorities. In addition to the description above, your role may include additional projects and team support as needed.

WHAT YOU NEED TO KNOW

• Solid product management experience, preferably in digital marketing
• Proven elevant experience in digital marketing, martech or adtech.
• Strong knowledge across digital marketing functions including targeting, channel activation, analytics, attribution.
• Well-versed in Google Analytics, Facebook Ads Manager and Google advertising platforms.
• Experience working with marketing data in enterprise BI platforms.
• A strong leader with a track record of building successful teams and guiding employees in their development.
• Influencer, collaborator and relationship builder.
• Comfortable and effective when leading presentations to stakeholders at all levels, including senior executives and large audiences.
• Ability to juggle and prioritize multiple projects simultaneously in a fast-paced environment.
• Self-driven and proactive; able to operate autonomously and efficiently in an entrepreneurial setting.
• Get it done attitude – must be able to solve problems with minimal guidance or unclear requirements. A mindset of being flexible and a desire to win as a team.
• Excellent organization and time management skills.
• Strong command of Excel and PowerPoint.

NOTE: Being fully vaccinated against COVID-19 and/or providing proof of a negative COVID test at least every 48 hours will be required for this position to work in an office or venue.

LIFE AT TICKETMASTER

We are proud to be a part of Live Nation Entertainment, the world’s largest live entertainment company.

Our vision at Ticketmaster is to connect people around the world to the live events they love. As the world’s largest ticket marketplace and the leading global provider of enterprise tools and services for the live entertainment business, we are uniquely positioned to successfully deliver on that vision.

We do it all with an intense passion for Live and an inspiring and diverse culture driven by accessible leaders, attentive managers, and enthusiastic teams. If you’re passionate about live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you.

Our work is guided by our values:

Reliability – We understand that fans and clients rely on us to power their live event experiences, and we rely on each other to make it happen.

Teamwork – We believe individual achievement pales in comparison to the level of success that can be achieved by a team

Integrity – We are committed to the highest moral and ethical standards on behalf of the countless partners and stakeholders we represent

Belonging – We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive

EQUAL OPPORTUNITIES

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.