Vivid Seats has expanded its presence in the North American college sports market after becoming the official partner of Milwaukee’s Marquette University.
Vivid Seats will provide a comprehensive ticketing service to all Marquette Athletics Golden Eagles teams. Fans can buy tickets through the Marquette Athletics website, or the designated area of the Vivid Seats platform.
The college’s championship-chasing basketball team plays at the 18,500-seat Bradley Center – also the home of the NBA’s Milwaukee Bucks – and had an average attendance of 13,300 during 2015-16. It attracted 252,858 fans over the course of the season.
“This partnership between Marquette Athletics and Vivid Seats will benefit both our fans as well as our student-athletes,” said Brian Hardin, Marquette deputy athletics director.
“The dependable customer service and innovative technology that Vivid Seats offers will create an excellent purchasing experience for our supporters. The sponsorship of our athletics department will allow us to grow as a department and continue to offer our student-athletes a first-class experience.”
Marquette becomes the fifth Big East Conference property to sign up with Vivid following deals with Georgetown, Providence, St. John’s, and Villanova.
“Vivid Seats is proud to have Marquette join our collegiate-partner family and excited to offer our industry-leading ticket marketplace to Golden Eagles Fans across the country,” said AJ Machosky, vice-president of sponsorships at Vivid Seats. “As an official partner of Marquette Athletics, we look forward to providing our VIP customer service and affordability for Marquette fans to enjoy all of their favourite live events.”
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