Live Nation has opened up a new office in the German city of Munich.

The Musikwoche website reported that Tobias Habla, senior executive manager of touring at Live Nation GSA, will serve as the head of the new office, which opened on September 1.

He will be joined by Birgit Roth-Wiehler and Eva Mittermeier, who both formerly worked at Munich-based promoter PGM.

Roth-Wiehler will serve as senior project manager of local business in Munich, with Mittermeir to become promotion manager (Munich) and team assistant.

Matt Schwarz, chief operating officer of the company’s GSA division, said he was happy to have “boots on the ground” in Munich.

Habla said: “We look forward to the upcoming tasks and to be active in a forward-looking and extremely exciting company.”

Habla is a former director of international touring for United Promoters and manager of live entertainment at Sony Music.

Live Nation GSA already has offices in Zurich, Vienna, Frankfurt, Hamburg and Berlin.