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Seat Unique announces deals with Bristol Rovers and Forest Green Rovers

Image: Seat Unique’s partnerships manager Alex Bexon and Bristol Rovers’ head of sales David Bright

Seat Unique is continuing its busy summer of partnership announcements, after revealing deals with newly promoted English League One clubs, Bristol Rovers and Forest Green Rovers. 

The premium ticketing marketplace announced a partnership with Rovers for the 2022-23 season and beyond. Seat Unique will power the club’s online hospitality sales for all games taking place at Memorial Stadium, the home ground of Bristol Rovers. 

Fans will be able to purchase hospitality options safely and securely through Seat Unique’s mobile optimised site, which allows for 24/7 access. 

Head of sales at Bristol Rovers David Bright said: “We are really excited to be working with Seat Unique as we move into a new era for hospitality at the stadium. Their investment in us a club will be shown in the new product that we will deliver from the start of the coming season.

“They give us the extra level of service that we need to make the product available to as many fans as possible.”

Image: Seat Unique partnerships manager Alex Bexon at Forest Green Rovers’ New Lawn Stadium 

Seat Unique has also announced a four-year deal with Forest Green Rovers, with the partnership beginning with the 2022-23 League One season.

Fans will be able to purchase hospitality offerings and experiences at Forest Green’s New Lawn Stadium online through Seat Unique’s platform.

Forest Green’s chief executive Henry Staelens said: “It’s going to be an extra busy season in all areas of the stadium. Therefore, streamlining the booking process for fans checking out our hospitality options will not only improve their experience, but also reduce wait times on the phone lines for general enquiries. Seat Unique are an important part of this.”

Seat Unique’s CEO and founder Robin Sherry said that the company was “very pleased” to be working with the the two League One clubs.

On the Bristol Rovers deal, he said: “They have an extremely loyal fan base who we are delighted to provide with this tech solution, improving access to the club’s finest footballing experiences.

“We look forward to meeting fans in the Seat Unique Stand and Seat Unique Suite next year, in what we all hope is a successful League One campaign.”

On the Forest Green Rovers partnership, Sherry added: “They are a forward-thinking, challenger brand, much like ourselves at Seat Unique, and we are delighted to be able to provide their fans 24/7 access to the best footballing experiences the club has to offer.”

Seat Unique has also recently announced partnerships with the likes of Gloucestershire Cricket’s Bristol County Ground being, which was renamed Seat Unique Stadium. The company also linked up with Lancashire Cricket and signed a stadium naming rights deal with Durham Cricket and its Chester le Street ground.