TicketManager brought in by Carolina Panthers as ticket management partner

Featured Image: Zac Gudakov on Unsplash

The Carolina Panthers and TicketManager have teamed up to bring in the event and guest management platform as the NFL franchise's official corporate ticket management partner. 

TicketManager’s tools and technology will be utilised by all corporate partners and corporate ticket-holders, including corporate ticket re-sale powered by the team’s exclusive seller of all tickets, Ticketmaster.

Panthers corporate customers will be able to use TicketManager technology to centralise their ticket inventory, including tickets for all other teams and events through North Carolina and South Carolina.

Corporate ticket-holders will also be able to manage requests, distribute tickets to staff and guests, and track usage in real-time through reports on which tickets were transferred and if they were used.

Panthers partners will also be able to recapture the value of any unused tickets through TicketManager’s partnership with Ticketmaster to sell excess inventory. Thanks to All Access resale, customers will have access to automatic pricing tools to ensure tickets are reflective of the market value resold with Ticketmaster.

Jake Burns, chief commercial officer for Tepper Sports and Entertainment, which operates the Carolina Panthers, said: “The Panthers are committed to giving our fans and partners the best experience. Having TicketManager, a leader in helping companies manage tickets, sponsorship assets, and client entertainment, as a partner does just that.

“TicketManager provides our corporate partners with the best tools and technology to get the most out of their tickets and suites. We’re excited to welcome them as an official partner.”

Tony Knopp, chief executive and co-founder of TicketManager, added: “Brand partners want data, insights, and critical business information that supports and optimises their investments with sports and entertainment partners.

“Through this new partnership, the Panthers join other professional sports teams that are changing the game – including the Philadelphia Eagles, Texas Rangers, Washington Capitals and Wizards.”