Sales & Marketing

Australian GP’s speedy sell-out is a record

Albert Park Circuit, Melbourne

Photo by Jose Mizrahi on Unsplash

Tickets for next year’s Formula One Australian Grand Prix sold out in record time via Ticketmaster Australia this week.

The ticket allocation for Sunday Grandstand and Park Pass to the Melbourne race was exhausted within two hours after the official release on Tuesday.

According to a statement by the Australian Grand Prix Corporation (AGPC), more than 100,000 people pre-registered for early access to tickets to the Australian Grand Prix. This made the race the biggest pre-registration for a sporting event nationally in Ticketmaster Australia’s history.

The 2023 edition saw an estimated attendance of 444,631 over the four days, eclipsing the previous record of 419,114 set in 2022. The total estimated attendances on both Friday and Saturday were the highest day two and day three numbers since the first Melbourne race in 1996.

“The past two F1 Australian Grands Prix have broken Melbourne attendance records, and next year’s race is set to be bigger than ever,” said Steve Dimopoulos, Victorian minister for tourism, sport, and major events.

AGPC chief executive Travis Auld noted that limited tickets for Thursday, Friday, and Saturday are still available.

“The record-breaking number of pre-registrations and the rate of today’s sales demonstrate that fans are just as excited as us for next year’s F1 event in Melbourne,” said Auld.