Paciolan, the ticketing, fundraising, marketing and analytics solution firm, has named former SeatGeek executive Brian Stalling as the managing director of performing arts.

Stalling will oversee business development and retention for Paciolan’s performing arts and theatre business.

Paciolan, formerly Spectra’s Ticketing & Fan Engagement division, enables the sale of more than 120 million tickets per year by powering over 120 college athletic programmes, more than 100 professional sports and arenas organisations, 75 performing arts venues, and several regional ticketing partners who serve hundreds of venues.

“We are thrilled to have Brian Stallings join our team as Managing Director of Performing Arts to focus on strategic growth in this important genre and to build upon our 75 relationships with noted arts and entertainment clients,” said Kim Damron, president and chief executive of Paciolan. “His range of experience in the industry and passion for the arts is an incredible asset to our team.”

Stallings joins Paciolan from SeatGeek where, as head of product planning for SeatGeek Enterprise, he helped lead product, strategy and sales initiatives for the solution.

Prior to TopTix being acquired by SeatGeek in 2017, Stallings ran US operations for the company, which worked with hundreds of cultural, sporting and entertainment organisations including the annual Sundance Film Festival and Ravinia Festival.

“I am excited to join Paciolan, with its incredible sense of community and drive to work with thought-leading organisations,” said Stallings. “Their exceptional solutions and integrated services help arts and entertainment organisations engage patrons and drive revenue.

“I have seen the recent innovations and progression of the Paciolan solutions under the technology leadership of CTO, Keith White, which has me excited for the future of the solution.”

Image: Tero Vesalainen