Indian online ticketing service BookMyShow has migrated to a new IP network that will optimise application performance, according to parent company Brocade.
The migration will allow BookMyShow’s app to better handle peak demands and roll out new services efficiently.
BookMyShow offers tickets for movies, plays, sports events and more. More than 70 per cent of bookings through the service are via mobile devices.
“People in India are increasingly realising the convenience and benefits associated with online ticketing,” BookMyShow’s vice-president of technology, Viraj Patel, said.
“This, coupled with increasing smartphone and mobile internet penetration, is resulting in more users experiencing BookMyShow.
“It is imperative for BookMyShow to pre-empt demand and traffic spikes to ensure that its infrastructure can continue delivering a consistent and seamless booking experience.
“Brocade has designed a solution optimised to our requirements, thereby preventing the surfacing of any new bottlenecks and, at the same time, enabling us to scale on demand while ensuring 100-per-cent uptime.”
Edgar Dias, senior regional director for Brocade India, added: “With Brocade VDX 6740 switches and Brocade VCS Fabric technology, we have been able to provide BookMyShow with a network infrastructure that enables a more automated and dynamic operating model, allowing the data centre as a whole to respond rapidly to changing patterns of demand.
“At the same time, this network architecture can be scaled to handle massive growth in online ticket sales in the coming years.”
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