Industry News

Claudelands Arena adds ticket scanners

Claudelands Arena has become New Zealand’s first venue to introduce new ticket scanning technology through its deal with Ticketek.

The Intra Portable Pedestal Scanners are self-serve scanners that are battery powered and wi-fi connected. They are also able to read both 1D and 2D printed and digital tickets efficiently.

Venue management firm H3 Group’s business development and marketing manager Denise McRae said the new technology is an “exciting addition to Claudelands.”

“We’re committed to constantly finding ways to enhance our customers’ event experiences, so being able to work with Ticketek to introduce the IntraQ Portable Pedestal Scanners into Claudelands is very exciting for our business,” said McRae.

“They say ‘first impressions last’ so it’s important to us that the arrival experience that event-goers have at Claudelands is as positive and efficient as possible. With the use of mobile tickets becoming an increasingly popular option for event-goers, a key benefit of the new scanners is their ability to easily scan these digital barcodes.

“The new scanners are also incredibly intuitive to use, meaning visitors can easily self-scan themselves into the venue, while staff are freed up to focus more on greeting and providing customer service assistance.”


Image: Claudelands

The 6,000-capacity Hamilton venue introduced the new scanner technology at the WBOP Magic v Mystics ANZ Premiership netball game.

Ticketek first introduced the IntraQ Portable Pedestal scanners at the Sydney International Convention Centre last year.

Ticketek New Zealand managing director Trina Tamati said the installation of the Portable Pedestal Scanners showed “Ticketek’s commitment to using technology to drive innovation in ticketing.”

“Ticketek has a strategy of opening our internal network and systems to enable technology to meet the needs of customers in collaboration with our venues partners,” said Tamati.

“This installation at Claudelands will have a direct benefit on the event-day experience, but will also enable customers to enjoy a more flexible way to purchase and store their tickets.

“We strive to deliver personalised, connected and intelligent ticketing experiences for today’s modern, mobile consumers.”

Image: H3 Group