Tixxy, the SMS-based concert discovery chatbot, is set to launch in the US with partners including Sound Rink, 10th Street Entertainment and AXS.

The Cincinnati-based start-up has partnered with a range of companies providing fans with live experiences and will send music lovers a text when a band they might listen to is coming to town.

Fans can click through and buy a ticket from the text, providing venues and promoters with another way to provide discovery for events without additional promotional costs.

Eron Bucciarelli, the company’s founder and chief executive, said: “We’re excited to bring Tixxy to music fans right at a key moment, when they may be even more likely than previously to miss a show. We all want to get out again and listen to live music. Tixxy is a privacy focused, non-intrusive way to keep track of events in your town.

“Tixxy will help fans, but it will also help all sides of live music connect with potential ticket buyers directly and effortlessly. We’re looking forward to helping them all fill the house.”

Sound Rink, one of Tixxy’s launch partners, allows artists to create unique VIP experiences, ranging from acoustic sets backstage, to meets and greets, to limited edition vinyl. 10th Street Entertainment will promote its artists’ tours via Tixxy.

Bryan Raisa, senior vice-president of tour marketing and partnerships at Better Noise Music/10th Street, said: “As experienced artist managers, we have watched as the channels to reach fans have dwindled. Tixxy gives us a direct, friendly way to find potential concertgoers in every market, without adding to our tour budgets or time commitments. I’m a huge fan.”