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Schalke overcomes Covid-19 ticket issues with new partnership

German Bundesliga 2. football club Schalke 04 has signed a new ticketing partnership with Vivenu after experiencing difficulties with ticketing under Covid-19 restrictions. 

Schalke will utilise the Vivenu software to manage and sell its tickets for league games, as well as other events that will be held at its home ground, the VELTINS arena in the Schalke region of Gelsenkirchen. 

The platform enables organisers to comply with Covid-19 restrictions as it includes automated optimisation of venue capacities under social distancing guidelines. Digital ticketing is also a safety measure that many football clubs have taken up across the globe. 

The new ticket shop will also mean that all of the club’s ticketing operations will be on the Vivenu platform, which includes regular sales to requests for tickets for both home and away games. 

Peter Knabel, director of sports and communications for Schalke 04, said: “We are thrilled to partner with Vivenu, a rapidly growing local company, as our new ticketing solution provider. We have already started implementing our ticketing operations on the Vivenu platform and are looking forward to deploying it soon.” 

Simon Weber, co-founder of Vivenu, added: “We are proud to shape the digital future of ticketing with Schalke 04, one of the biggest and storied clubs of Europe. Our strategic partnership is based on the shared conviction that innovative technology solutions will become increasingly indispensable if ticketing operations are to keep up with ever-greater fan demands for flexibility and individualisation.”

Schalke drew its most recent match in the Bundesliga 2. 1-1 with Erzebirge on 13 August, with goals from Dominick Drexler and Sascha Hartel. 

Image: Dominik Kuhn on Unsplash