LuvSeats, a Las Vegas-based event ticketing company, has recently closed a $1.5m (£1.1m/€1.2m) seed round of investment funding.
The round was led by co-founders Les and Darcy Silver (pictured).
LuvSeats, however, did not disclose the terms of the capital raise, though notable personal investors include investment firm FM Capital’s Chase Fraser, and Ernie Pomerantz, the former managing director of private equity firm Warburg Pincus.
Darcy Silver said: “This funding allows us to advance our ‘fun-tastic’ brand in Las Vegas as the best event ticket marketplace for locals, business and casual tourists, who will save more money on tickets purchased on LuvSeats.
“With our recent expansion across the country, we see our community using LuvSeats again and again to search for and purchase thousands of events closer to home.”
LuvSeats acts as the in-game seat exchange platform for the Las Vegas Aviators Minor League Baseball team. The platform allows Aviators fans to sell their unused or abandoned seats, as well as buy and move seats during the game.
The LuvSeats model also enables fans to leave early and post their seat for sale to other members already in attendance, who want to move closer to the action.