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Leeds Rhinos announces partnership with Seat Unique

Rugby league club Leeds Rhinos has announced a three-year partnership with Seat Unique.

The premium ticketing provider will power the club’s online premium ticket and hospitality sales through its platform. This will include official premium tickets and hospitality packages for all rugby fixtures at Headingley Stadium.

Leeds Rhinos fans can now purchase premium experiences online for the first time, and can use Seat Unique’s mobile-optimised site to make a purchase around the clock.

Patrons can now access hospitality experiences throughout the year, including the club’s remaining four home fixtures of the regular Betfred Super League, and match against New Zealand in October.

Commercial director at Leeds Rhinos Rob Oates said: “We are excited to welcome Seat Unique as the club’s official premium ticketing partner. Headingley is a stunning venue that offers world class hospitality and Seat Unique will help to enhance the customer experience through their excellent platform and digital expertise. It will also allow the club to reach new customers and realise our ambitions to maximise the award-winning facilities following the completion of a £45m redevelopment in 2019.”

Robin Sherry, chief executive and founder of Seat Unique, added: “We are very proud that our first Rugby League partnership is with a club as prestigious as Leeds Rhinos. It’s our mission to improve the accessibility of premium sporting experiences across the globe, and we are thrilled to be able to extend this access to rugby fans, as well as cricket fans.

“In partnering with Leeds Rhinos, its supporters can now book premium tickets and hospitality packages for all home fixtures via our booking platform, using mobile, tablet or desktop, 24 hours a day seven days a week. We look forward to seeing Leeds Rhinos fans using our technology to enjoy the amazing hospitality experiences on offer at Headingley Stadium.”

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