People on the Move: Tickets for Less, Patron Technology and more…

Featured Image: ASM Global/Patron Technology

We round up the latest movements from the ticketing sector and associated industries…

Tickets For Less has hired Nathan Williford as senior vice-president of product growth. He has joined the Kansas company after serving as the chief operating officer at Lend Some Money, a start-up focused on building Software-as-a-Service (SaaS) products in the investment lending space. 

Williford also spent 12 years at TicketNetwork, where he most recently held a role on the company’s executive team as vice-president of business operations. 

Adam Rossbach, chief operating officer at Tickets For Less, said: “After adding ATBS to the TFL family last year, our technology business has continued to grow. Bringing Nathan on board is an indication of that growth, and we’re thrilled to add his expertise and extensive network in the ticketing industry to improve our product roadmaps and optimise the business.”

Patron Technology, a platform for the live entertainment industry, has recently added Lauren Chan Lee (pictured right) as chief product officer. Lee previously acted as the company’s interim head of product. 

“Patron Technology’s product offerings empower organisers around the world to bring their events to life, and I’m excited to officially join such an impactful team that develops innovative products for our clients,” said Lee. 

“In the time I’ve already spent working with this team, I’ve seen untold potential to continue improving the entire event experience for both attendees and organisers, and I look forward to continuing on this path.” 

Elsewhere, ASM Global has appointed Brian Celler (pictured left) as senior vice-president, content and programming, Europe. 

Celler will be responsible for leading ASM Global’s live entertainment offering. 

He said: “I’m honoured to join the incredible ASM Global team in a role that aligns perfectly to my passions for the future of our industry and leverages the diversity of experience I’ve accumulated over the course of my career. I’m inspired to support ASM Global’s mission to redefine what world-class content looks and feels like to live event fans. I’m very much looking forward to getting started.”

Restaurateur Alex Claridge has been appointed as the new Night Time Economy Advisor for the West Midlands region in the UK by the West Midlands Combined Authority (WMCA). 

Claridge will act as a champion for the region’s pubs, clubs, bars, concert venues, theatres and restaurants. 

Do you have news of an appointment that we should know about? Get in touch by emailing and we’ll include it in our next round-up.