Looking into Asian opportunities? Join us at our 3rd annual TheTicketingBusiness ASIA 2024 in Hong Kong [14-15-16 October]
Our global meeting returns to Manchester 28-29-30 April 2025 - Register for your #TBF25 Super Earlybird rate here

Industry News

Burnley brings in Seat Unique as premium ticket partner

Burnley director Stuart Hunt and Seat Unique’s Matt Judge

Seat Unique

Burnley Football Club has announced Seat Unique as its official online hospitality and premium ticket partner.

Following the Clarets’ promotion to the Premier League, Seat Unique will exclusively power the hospitality and premium experience offering at Turf Moor over the next three years.

Burnley FC have long been committed to hosting exceptional premium matchday experiences and enhancing the in-stadium experience for supporters. The club has taken that further this summer with a revamped hospitality and premium experience offering for its return to the top-tier next season.

Marcus Mellor, head of commercial at Burnley FC, said: “The club are delighted to partner with Seat Unique to further enhance our premium offering here at Turf Moor.

“Our hospitality suites and lounges offer the opportunity to enjoy great football in comfort and luxury, and I’m thrilled that through this relationship we can ensure that the experience is premium from booking straight through to matchday.

“We are always looking for innovative ways to improve our fan experience, making this partnership with Seat Unique a perfect match for our return to the Premier League.”

Seat Unique, the premium ticketing marketplace, provides fans with unparalleled access to premium experiences at live events. With over 200,000 fans visiting the marketplace every month, this partnership will allow more supporters than ever before to enjoy Premier League football from Turf Moor’s very best seats.

Seat Unique will power the launch of Burnley FC’s brand-new premium ticketing category using groundbreaking software to dynamically price this exclusive category of seats, ensuring a first-class experience for fans.

The company will also enable supporters to book unforgettable matchday hospitality experiences and to indulge in luxury surroundings at Turf Moor’s Jimmy McIlroy Lounge, Longside Lounge and 1882 Lounge, with easy, online access to hospitality packages.

Through the partnership, supporters will be able to purchase official hospitality packages and premium tickets for fixtures at Turf Moor online anytime, anywhere, through Seat Unique’s safe and secure marketplace.

Matt Judge, head of commercial at Seat Unique, said: “We couldn’t be more thrilled to announce our groundbreaking partnership with Burnley FC, especially after their fantastic season and promotion to the Premier League.

“Our trusted marketplace provides round-the-clock access to premium tickets and hospitality packages, giving supporters the chance to purchase unforgettable experiences in just four clicks.

“This partnership will enable us to introduce a brand new audience to unmissable fixtures at Turf Moor, and we can’t wait to see fans enjoying the ultimate matchday experience in 2023 and beyond.”