Spanish LaLiga club FC Barcelona has revealed record commercial figures for the 2022-23 season.
The club has witnessed its biggest turnover in ticketing for men’s and women’s football, and basketball. The success is on top of further increases for the venues business, sponsorships and also merchandise sales at Barça stores.
Of the club’s facilities, the most significant increase in turnover was recorded by Camp Nou, with €97.6m (£83m/$106m) in revenue. Last season was the first in Barcelona’s history where more than a million tickets were sold to see the men’s football team, with 1,021,001 tickets snapped up.
It was also the first time ever that an average of less than 10,000 season ticket-holders did not attend games, or release their seats. For the 2022-23 season, an average of roughly 8,400 seats were not used per game.
The women’s side, FC Barcelona Femení, also saw a record turnover and ticket sales worth €2.7m while the basketball team, FC Barcelona Bàsquet, recorded a turnover of €4.5m.
Last season saw a record for new partnerships for the Spanish club, with FC Barcelona generating €97.6m in additional income. The biggest deal came in the form of a naming-rights and sponsorship deal with Spotify, which was announced last year. During the 2022-23 season, six new sponsorship agreements worth €36m were signed, which will come into affect during the upcoming 2023-24 season.
A further €7.8m was generated by sponsorships for the women’s side, which saw a 95% increase in its income in comparison to the 2021-22 season.
Barça Licensing and Merchandising also closed the 2022-23 season with a 54% increase in sales in physical stores compared to the season prior. In e-commerce, sales also increased by 47%.