Mergers & Acquisitions

Vivendi announces proposed sale of See Tickets and festival segment to CTS Eventim

Featured Image: Wendy Wei

CTS Eventim and Vivendi have signed a put option agreement on the sale of Vivendi’s festival and international ticketing activities, which include See Tickets. 

In September, reports revealed that the Paris-headquartered company was planning on selling parts of its Vivendi Village, which includes See Tickets and festival operations.

See Tickets is the number two ticketing provider in the UK, and also operates in Belgium, Denmark, Germany, the Netherlands, Portugal, Spain and Switzerland, as well as the US. Last year, See Tickets sold roughly 44 million tickets.

Additionally, Eventim will acquire festivals in the UK and further afield including Junction 2 in London and Garorock in France. Vivendi’s performance hall activities, including L’Olympia in Paris, as well as See Tickets France and Brive Festival, are not part of this agreement.

“I am proud of what has been accomplished over more than a decade and extremely grateful for the strong dedication of all the teams involved,” said Hala Bavière, chief executive of Vivendi Village and member of the Executive Committee of Vivendi.

“We at Vivendi are convinced that CTS Eventim will be the right company to bring our ticketing and festival activities to new heights, supporting See Tickets to remain a state-of-the-art company in services and technology, while fostering the growth of the festivals and preserving their unique identities and audience.”

Klaus-Peter Schulenberg, CEO of CTS Eventim, added: “With See Tickets and its festival operations, Vivendi has established two notable players in the ticketing and live entertainment sector. I’d like to thank Vivendi for the productive negotiations, which have created a strong foundation for success in an industry enjoying robust growth across Europe.

“The acquisition supports our internationalisation strategy and will also benefit artists and their managers, as we will be able to offer even more seamless services on a global scale. We look forward to collaborating with our new colleagues on shaping the future of live


Last year, Vivendi’s ticketing and festival activities generated roughly €137m (£117m/$147m). Ticketing made up €105m of the figure, while the festival business that is part of the deal between Eventim and Vivendi brought in an additional €32m.

The transaction is expected to be completed in the coming months, following consultation of the employee representatives bodies concerned.