English League One football club Coventry City has announced that it will not be reducing its season ticket prices for the 2017-18 season, despite its inevitable relegation to fourth-tier League Two.
The club has said it would freeze the current prices, but no season ticket discount would be introduced if Coventry drops down a division.
An early-bird offer is running until the end of May, starting yesterday (Tuesday), which sees a standard season ticket costing supporters £299 (€352/$374) until May 31, and £345 thereafter. Premier zone tickets are available at an early-bird price of £345 and £391 after that.
Following the announcement on Twitter, fans reacted with outrage at the lack of any kind of reduction, with Coventry’s recent Checkatrade Trophy win at Wembley seemingly having done little to quell the anger.
Coventry supporter Chris Melia tweeted: “No price decrease following relegation and no loyalty price to current ST holders. Organisers do not have a clue! #sisuout,” the Coventry Telegraph newspaper reports.
Another fan, Thomas Gough, tweeted: “Freezing prices is what clubs do as a gesture of good will when gaining promotion, etc. You are an absolute disgrace.”
Of the crowd of 74,434 at the Checkatrade final game against Oxford, Coventry fans made up well over half, with 43,000 supporters travelling to Wembley.
New manager Mark Robbins said: “We have taken small steps forward on the pitch, and we’re beginning to make improvements off it as we prepare for next year – whichever league the club may compete in.
“As nearly 43,000 witnessed at Wembley, Coventry has a tremendous following and your incredible support is such a fantastic advert for this football club. The players and staff draw inspiration and confidence from that, and I’d like to take that momentum and spirit wholeheartedly in to next season.”
“As manager of Coventry City, I would like to take this opportunity to personally thank every supporter who commits their time and hard earned money to a season ticket for 2017-18. This will provide vital backing in our efforts to build a successful team for next season, and your continued support is a such key part of that process.”
Coventry sits at the foot of the League One table with four games left in the season.