Macau’s Galaxy Arena has partnered with TME Live to form a three-year strategic cooperation agreement, with the aim of promoting the development of the region’s culture and entertainment industry.
The partnership will see the 16,000-capacity arena and entertainment company launch a comprehensive plan to boost the industry, co-organising performances such as concert tours, music festivals and more in-venue and online.
It is hoped that the partnership will attract locals and international tourists to the indoor arena, also bringing a boost to Macau’s tourism sector.
The collaboration kicked off with a concert from Chinese singer Cai Xukun, who became the first Mandarin singer to perform at Galaxy Arena. It was also the first global concert tour performance organised by TME Live in the last three years in Macau.
Galaxy Arena is also set to host the Tencent Music Entertainment Awards ceremony across two days in July. The arena will further host a music festival that will take place outdoors for the first time, featuring artists such as Jolin Tsai, Paul Wong, Tiger Hu, Young Jack and more.
Francis Lui, vice-chairman of Galaxy Entertainment Group, said: “To meet the overall needs of our visitors for a more diverse travel experience, we have been dedicated to introducing a wider range of music and entertainment elements in our integrated resort while striving to create more related facilities as attractions. One of these facilities is the all-new 16,000-seat Galaxy Arena.
“We will continue to fully utilise this world-class venue to present more spectacular performances and an endless array of exciting entertainment for both locals and tourists. We are thrilled to collaborate with TME Live, as we firmly believe that this partnership has immense potential in encouraging cultural exchange between Macau and the Mainland, creating synergies, enriching the travel and leisure experiences of Macau residents and tourists, and propelling Macau’s cultural and entertainment industry to new heights.”
Tsai-Chun Pan, group vice-president of TME content cooperation department, added: “For the past three years, TME Live has brought a diverse array of high-quality entertainment, both online and in real-life, to millions of music fans in China.
“Not only have we established a solid reputation through organising and broadcasting more than a hundred concerts featuring artists such as Jay Chou, Cai Xukun, Andy Lau, and Rene Liu, but we also take pride in the huge success of the previous three editions of TMEA, which has gradually become an internationally renowned music extravaganza, enjoying widespread influence at home and abroad. Through this strategic partnership with Galaxy Arena, we are confident that we can bring music lovers a spectacular sonic feast for the eyes and the ears, promote extensive cultural exchange in the music industry, and continue to bring world-class Chinese music to an international fan base.”