Sports

WWE continues record-breaking 2023 with Fastlane boost

Featured Image: Martin Martz on Unsplash

World Wrestling Entertainment (WWE) has revealed that its recent Fastlane event, which took place at Gainbridge Fieldhouse in Indianapolis, has become the most-watched and highest-grossing version in the company’s history.

The premium live wrestling event set new Fastlane records for viewership, gate and sponsorship. 

Viewership for Fastlane was up 71% compared to the previous record, which was set in 2021. The sold-out show also marked the largest gate ever for a Fastlane event, an increase of more than 31% compared to the previous record set in Cleveland in 2016. The event also became the highest-grossing WWE showcase ever held in Indianapolis. 

Fastlane sponsorship revenue saw a rise of 60% compared to the previous record set in 2021. 

The revenue boost follows a successful summer, where WWE revealed that WrestleMania 40 had broken the company’s all-time gate record in one day. The event is set to be hosted at Lincoln Financial Field in Philadelphia, in April next year. 

The wrestling entertainment and media company also announced that tickets will go on sale on October 20 for the 37th Royal Rumble, which is set to take place January 27 at Tropicana Field in St. Petersburg, Florida. It will be the first time the Royal Rumble will have been held in the Tampa Bay area since 1995. 

Tickets will be available for as low as $25 (£20/€24), while Royal Rumble Priority Passes are already available through WWE partner, On Location. Priority passes offer fans premium seating, all-inclusive pre-show hospitality with WWE star appearances, ringside photo opportunities, exclusive merchandise, deluxe accommodation and more.