Touring

Madonna rakes in almost $100m from first leg of ‘The Celebration Tour’

Madonna’s ‘The Celebration Tour’ has raked in almost $100m (£79m/€93m) in grosses so far, according to Billboard Boxscore. 

Billboard added that ‘The Celebration Tour’ is headed for more than $225m worldwide, based on projections for the upcoming North American dates.

The first leg of Madonna’s tour has brought in $77.5m with 429,000 tickets sold. The European leg of the tour kicked off on October 14 at The O2 in London, after a medical emergency forced the first batch of North America dates to be postponed.

During the opening week, which featured four shows at The O2, Madonna earned $14.7m and sold 60,000 tickets. The artist then returned for the final two performances of the European leg at The O2 on December 5 and 6, adding a further $7.5m and 31,000 ticket sales.

Madonna also performed in Belgium, France, Germany, Italy, Portugal and more for a total of 27 shows across 11 European countries. Four concerts at Accor Arena in Paris in November also provided an eight-figure gross, with $10.7m made from 62,000 ticket sales.

The European totals average roughly $2.9m and 15,900 ticket sales per night at roughly $180.53 ticket. Compared to the theatre-residency run of her Madame X Tour in 2019-2020, this is an increase of 312% in nightly earnings and a 518% in average attendance.