Brentford continues battle against ticket touts

Featured Image: AndyScott/ CC BY-SA 4.0/ Edited for size

English Premier League club Brentford has taken further action against members that were found to be selling seats to away fans, while also refusing entry to individuals because of ticket touting. 

The club said it continued to take the ongoing impact of ticket touting seriously, as well as the issue of away fans popping up in home areas.

Brentford’s match against Liverpool at Gtech Stadium in February saw the club block or eject more than 120 individuals in advance of the game that had purchased tickets from unauthorised sources, or were supporting Liverpool in the home area.

During recent fixtures against Manchester United, Brighton & Hove Albion and Sheffield United, the club’s operations saw further individuals ejected, refused entry or blocked due to ticket touting; this led to more than 300 individuals being sanctioned through stadium bans or having their memberships revoked.

“We will continue to ensure that there are severe repercussions for anyone who buys or sells tickets through unauthorised channels,” the club said.

“Ticket touting breaches our acceptable behaviour policy and those engaging in it will face lengthy match bans.”

Brentford’s box office and stewarding team will continue to identify ticket touting operations through measures such as monitoring unauthorised reseller websites; policing any suspicious booking or sales behaviour; reviewing actual attendance records of individuals in question; gathering information from fans that have been a victim of ticket touts; reviewing collection processes and carrying out ID checks; and post fixture reviews with sanctions applied accordingly.

Additionally, Brentford said it would be reviewing its sales process in conjunction with the club’s fan groups ahead of the 2024-25 season.