Ticketek Australia’s managing director Cameron Hoy has been promoted to chief operating officer and head of ticketing of TEG.

The appointment comes amid the Asia Pacific company’s management restructuring to meet the new demands of TEG’s ticketing and technology.

The ticketing, technology, client services, e-commerce, marketing and product innovation teams will be unified into a single stream, reporting to Hoy.

TEG chief executive Geoff Jones said the restructure would strengthen TEG’s core focus on “innovative, agile, ticketing and technology solutions that deliver better experiences for fans and enhanced capabilities for our clients.”

He added: “This restructure will ensure TEG becomes even more dynamic in an environment where the Live Economy is experiencing rapid changes in the way customers want to search for, buy and redeem tickets.

“This is turn impacts the way promoters, sports bodies and venues engage with fans. Ticketing provides this crucial connection and that is why we are dedicated to developing customised ticketing technology solutions and delivering seamless integration with our venues, partners and stakeholders.”

Hoy will maintain an influence in Ticketek’s business operations, and will begin working closely with heads of TEG’s International businesses, particularly with TEG’s rapidly expanding Asian division.

Hoy said: “There has never been a more exciting time to be in ticketing and technology.

“We have seen more change in the past three years than the previous 30 and ticketing has expanded its importance in the value chain of the live economy. TEG is leading that change.

“I am proud that TEG, through Ticketek, is the only major ticketing operation in South-East Asia that has a local, dedicated and highly sophisticated technology development team. Our new structure will unleash even more potential for innovation for fans, clients and partners.”

Under the restructure, TEG is in the process of appointing a chief technology officer of TEG and filling the new role of general manager of Ticketek Australia. Both roles will report to Hoy.

TheTicketingBusiness team hosts its inaugural Ticketing Business Asia meeting on 16-17 October 2019 in Hong Kong. Request an invite / more details here.