Mergers & Acquisitions

Destination Sport Group acquires Sportsworld

Destination Sport Group (DSG) has announced the acquisition of FA and Manchester City hospitality partner Sportsworld.

According to a statement issued by DSG, the Sportsworld business — which is also based in Manchester — will continue to be led by managing director Nathan Wilson. No financial details were issued regarding the acquisition.

Sportsworld is the official travel partner to The FA and also counts Manchester City among its clients.

Founded in 1980, Sportsworld specialises in the design and delivery of international hospitality and travel programmes for sponsors, corporations, spectators and governing bodies at major international events such as Olympic Games, FIFA World Cup, UEFA Champions League and The Championships, Wimbledon.

Paul Hemingway, DSG’s managing director, said: “We are pleased to bring Sportsworld into the Destination Sport Group to support our ambition of building a comprehensive, best-in-class travel solution on a global basis.

“Sportsworld has a strong reputation for delivering international hospitality and travel programmes at high-profile sporting events, plus its work on behalf of partners including The FA and Manchester City FC.

“Our organisations and their offerings clearly complement each other, and we are excited to benefit from the expertise and capabilities that Sportsworld will bring to Destination Sport Group.”

Excellent reputation

As the official travel partner to The FA, Sportsworld is responsible for arranging travel programmes for England national men’s and women’s teams. It delivers supporter travel services to Manchester City for European competitions plus official ticket and hotel breaks for all home fixtures.

DSG has more than 200 staff in 14 countries around the world, and its services include travel management for elite sports clubs and governing bodies, supporter travel, youth development tours, endurance and participation travel plus global destination management. It recently acted as the official travel management partner for the Premier League Summer Series in the US.

Sportsworld managing director Wilson added: “We are delighted to join forces and be part of Destination Sport Group, which we have long admired for their excellent reputation within our sector.

“Sportsworld is an award-winning hospitality and events travel business and we truly believe this partnership will deliver new and exciting opportunities for our customers and corporate clients.”