Attractions & Experiences

RocketRez and Spotlio in dynamic pricing deal

Featured Image: Adrian Gabriel

Tour and attractions operators will benefit from additional revenue opportunities thanks to dynamic pricing, courtesy of a new strategic partnership.

Spotlio, a provider of digital solutions for the tourism and leisure industry, and RocketRez, a cloud-based point-of-sale and online booking system, have partnered with the aim of enabling tour and attractions operators to maximise revenue and offer guests more flexible pricing options.

The new integration will allow operators to adjust their pricing based on real-time market data and customer demand.

“We know our tech has always been ahead of the curves,” said Albert Ferrando, chief executive of Norway-headquartered Spotlio.

“With over 20 years of experience using Demand-Based dynamic pricing to help our customers around the globe, we are excited to find a partner in RocketRez who is equally committed to innovation. With a common client base of customers looking to improve through technology, we feel this partnership is a great match.”

Key features of the integration include real-time pricing adjustments; an enhanced customer experience; and increased operational efficiency, with users able to simplify the management of pricing strategies with automated tools that integrate directly into the existing RocketRez framework.

John Pendergrast, CEO of RocketRez, added: “Our mission has always been to provide our clients with the best platform and guidance to grow their business. With Spotlio’s Dynamic Pricing integration, our customers can expect to see significant enhancements in how they manage and capitalise on customer demand.”

Early last year, RocketRez closed a $15m (£12m/€14m) Series B funding round led by growth capital firm Level Equity.