Dutch ticket sales platform Eventix is set to expand into the UK market, following its success in Germany and Spain.
Earlier this year, the platform also announced its entry into the Irish market.
On top of this growth, it secured an exclusive three-year partnership with Amsterdam Dance Event (ADE).
The platform offers organisers the ability to tailor the look and feel of their ticket shop to match their brand, aiming to improve the customer journey and optimise conversion rates.
Joost Aanen, chief executive of Eventix, said: “The key to growing your brand and increasing sales lies in the ability to take full control and ownership of your ticketing. We look forward to enabling UK organisers to set their own rules – whether it’s the aesthetics of their ticket shop, the fees, or the payout frequency. It’s your shop, your rules.”
Eventix also offers users control over data and tracking, allowing for complete transparency. As a result, organisers are able to adjust and enhance marketing strategies based on actionable insights.
Aanen added: “Ownership extends to customer data as well. With Eventix, you can leverage this to execute effective performance marketing, track conversion from ad campaigns to ticket sales and foster a community of loyal attendees.”